Branding affects every aspect of a business including talent acquisition. In order to land the best candidates for your open positions, you need to present a desirable workplace. That’s where …
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Should You Use Stock Pictures For Recruiting?
Stock photos are always a topic of conversation when it comes to marketing, and recruitment is no different. In general, the use of stock photos has both pros and cons. …
Recruitment Marketing And Photography
In order to be competitive in your industry, you need to build and maintain a team of quality talent. Recruitment marketing is a primitive stage of the talent acquisition process …
Updating Your Business Website
Updating your website content is essential to remain relevant and keep your loyal supporters informed. Imagine you’re a healthcare company and you’ve just won an award for best local business …
How To Make A Website Look Professional
In the digital age, you need a professional website to market your business. Nearly 85% of consumers use the internet to research local businesses before supporting them. It’s not only …
Automotive Manufacturing Photography
One surefire component to building a reputable auto brand is transparency, and car manufacturing photography takes consumers inside the facility where vehicles are built. Much like corporate photography aims to …
Commercial vs. Advertising Photography
If you’re considering professional photography for your business, there’s a chance you’re confused by commercial and advertising photography. It’s easy to mix them up – used in tandem, they create …
Brand Identity: How You Can Shape Your Brand
If you’re a business owner, your brand identity has the power to drive your business into the spotlight and become a household name. Think of the brands that are engrained …
Building A Brand For Your Business
No matter how small your business, a key to successful marketing involves building a brand. Thanks to social media, the power in marketing has shifted from businesses to consumers. Because …
Brand Personality
Brand personality is essential in order to successfully market your business and brand. Think of a company like Taco Bell. Their ads are trendy and exciting, and their interactions on …