Stock photos are always a topic of conversation when it comes to marketing, and recruitment is no different. In general, the use of stock photos has both pros and cons. …
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Recruitment Marketing And Photography
In order to be competitive in your industry, you need to build and maintain a team of quality talent. Recruitment marketing is a primitive stage of the talent acquisition process …
Updating Your Business Website
Updating your website content is essential to remain relevant and keep your loyal supporters informed. Imagine you’re a healthcare company and you’ve just won an award for best local business …
How To Make A Website Look Professional
In the digital age, you need a professional website to market your business. Nearly 85% of consumers use the internet to research local businesses before supporting them. It’s not only …
Automotive Manufacturing Photography
One surefire component to building a reputable auto brand is transparency, and car manufacturing photography takes consumers inside the facility where vehicles are built. Much like corporate photography aims to …
How To Plan A Business Photoshoot
Planning a professional business photoshoot can be a daunting task, but the end result is an asset library of high-quality images to plaster across every component of your branding efforts. …
Brand Identity: How You Can Shape Your Brand
If you’re a business owner, your brand identity has the power to drive your business into the spotlight and become a household name. Think of the brands that are engrained …
Building A Brand For Your Business
No matter how small your business, a key to successful marketing involves building a brand. Thanks to social media, the power in marketing has shifted from businesses to consumers. Because …
Brand Personality
Brand personality is essential in order to successfully market your business and brand. Think of a company like Taco Bell. Their ads are trendy and exciting, and their interactions on …
Branding 101: A Guide To Marketing Your Organizational Brand
Branding. That word gets tossed around a lot these days and it’s an important part of marketing your business. By creating a human-like persona with qualities and traits that appeal …